Cultural and Creative Industries (CCIs) are creating a new realm of opportunity in Africa. The sector is estimated to employ about two million people and generates $US 49 billion in revenue, which represents 1.1% of the continent’s GDP.
The digital revolution profoundly impacts the structure and market dynamics of all cultural and creative value chains. Digitalisation brings about an unprecedented change in creation, production, distribution, broadcasting and consumption of cultural goods and services as well as in the remuneration of creators. It is also blurring boundaries between cultural production, distribution and consumption and the increased cross-national connectivity.
Invest Africa invites you to an examination of investment opportunities into cultural and creatives industries, the impact of the digital revolution on cultural behaviour and identity, and the challenges of funding in a post-COVID world.
Thu, Jun 25, 2020 5:00 PM – 6:00 PM AST